Working in collaboration with The Breakout Room, we have had the opportunity to work across the launch of multiple new Whittaker's Chocolate flavour blocks, however this was the favourite. A project that involved creating a captivating visual campaign across various platforms. From designing digital banners to crafting engaging social media content, my goal was to generate buzz and anticipation for the new chocolate flavour. Design was also given to the website, ensuring it aligned with the overall campaign theme, and worked on out-of-home media to broaden the reach of the launch. Additionally, designing eye-catching printed materials to support in-store promotions. This multi-faceted project showcased our ability to maintain a cohesive brand narrative while adapting to different mediums, resulting in a successful and memorable product launch. The project also won Bronze at the best design awards reflecting the success of the work.